Before we tell your story, let us tell you ours. We are Dustin’s Way Collective.

Dustin’s Way Collective is a North Carolina based full-service digital storytelling agency. Dustin’s Way was established as a way to honor Aaron’s late brother, Dustin, who passed away in 2001 at age 12. We choose to tell Dustin’s story and choose to look at life the way Dustin did; not taking a single day for granted, and valuing the relationships with each person we come in contact with. On Dustin’s 30th birthday, January 21st 2019, Dustin’s Way Collective was officially launched. To learn more about Dustin’s legacy and what Dustin’s Way Collective is built on, check out this video. Our services include:

  • Video Production

  • Photography

  • Content Strategy

  • Social Media Marketing & Management

  • Web Design

  • Graphic Design

  • Copywriting

  • Storyboarding


We’ve been blessed to work with great people, brands and organizations.

 
AC1_4164_LR.jpg

AARON CONNER

President | Director

aaron@dustinsway.com

Aaron has over ten years experience working directly with businesses, brands, artists, festivals, and non-profits to tell their stories and maximize their impact.

With experience as a Producer, Cinematographer and Editor across numerous industries including Athletics, Automotive, Music, Construction, Healthcare, Education, Agriculture, and more, Aaron has the skills to bring your story to life in creative and engaging fashion.


IMG_7997.jpg

ANDY UPTON

Creative Director

andy@dustinsway.com

Andy is a Director, Filmmaker, Photographer, and FAA-107 Certified Drone Pilot.

With a longstanding passion for film and movies, Andy has always been intrigued by cinematography and directing. Bringing stories to life for clients and thinking outside the box is what drives Andy’s creative process. Content creation is not a one-size-fits-all model, and Andy thrives in applying different approaches to best suit a vision for a client’s project.